Cars / Design / Technology / Work

Proton Exora Prestige and Prime

There are hundreds of ways to dress a car. You can go exquisite, loud, bling-bling, cool, etc. When we designed the Exora it was to be clean cut and progressive, inline with Proton Design’s styling philosophy moving forward. Thefore for the show car we knew we had to go the opposite direction. Given the fact that we were allowed to pimp 2 Exora’s it was evident our concept had to compliment each other as a family of sorts. And what better theme if not one of Yin & Yang.

At first sight both cars must have its own distinctive personality. Exora Prestige is painted in solid Jet Black whilst Exora Prime is a clean Pearl White. Their themes are simple but powerful; Prestige will be the embodiment of the successful VVIP and Prime is the corporate people mover. Both cars should also have technologies about them that improve the overall ownership value proposition. Be it the integrated rear vision cameras, LED puddle lamps, full electric chairs with message system, personalized entertainment consoles or even the custom made body kits.

Both cars were designed and built in record time to meet the launch event. It took a lot of dedication on the designers side as well as the project management team to ensure all the details were ironed out and ready for public scrutiny. All I can say now is that the response have been overwhelming and there is a big chance we could accept custom orders.. ;)

I’m certain now that Proton Design has come of age. The time is right. The time is now.

Yin and Yang

Yin and Yang

Designers responsible.

Designers responsible.

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18 thoughts on “Proton Exora Prestige and Prime

  1. yin & yang….just like feng & yun in storm rider…the perfect combination..hope this version will be available on the road soon..

  2. Hi Azlan!

    Saw you in the launching vid clip at paultan.

    I’m curious if the concepts are Exora Special Edition.

    And if yes, make it soon to fit in the upper market. :-P

  3. what a great thing’s .. i just remembering when Proton mentioned to launch their own MPV.. all Proton basher ‘gelak guling-guling’..

    Anyway you done an excellent job to make Proton become ‘somebody’ after this.. keep up the good work guys!

    errrr… where I can get custom made body kits? I’m gonna to put it at my exo too.. :P

    • Thanks for dropping by! If you want ‘custom bodykits’ then may I suggest you visit some backyard companies who specializes in fibreglass. But it will surely cost you an arm and a leg!

      • azlano !

        I mean where I can get Prime or Prestige body kits??.. Anyway the Ying Yang spirit already absorb to my soul … definitely my exora make me obsessed .. perhaps possessed ! :D

  4. En. Azlano, can you furthur explain about Proton Design’s styling philosophy. Thanks.
    Anyway, I fell proud of Proton that is improve year by year and the product is getting more attractive and improve in quality as well. Hope Prtoton will give us more surprise for future product. Keep it up and good luck.

    MALAYSIA BOLEH!!!

  5. Pingback: azlano 2.0 > 2010 In Review « azlano 2.0

  6. i wonder is there any car shop in melaka who can install prime bodykits for my exora. any info, please drop a message here !

    • Thanks for dropping by! If you want ‘custom bodykits’ then may I suggest you visit some backyard companies who specializes in fibreglass.

  7. can you give me a place and contact number so i can install prime bodykits before this raya. Or any suggestion make up shop availabe in melaka that can fix it.

    • Thanks for dropping by! If you want ‘custom bodykits’ then may I suggest you visit some backyard companies who specializes in fibreglass. But it will surely cost you an arm and a leg!

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